Lead generation Articles
7 effective lead nurturing activities you can set up in a day
Does the prospect of managing all your inbound leads leave a pit in your stomach? Does the idea of creating intricate and lengthy nurture...
How to use Pay-Per-Click Advertising to get more B2B customers
It’s no secret that at Articulate, we love inbound marketing. Compared with outbound advertising, inbound lead generation strategies are...
100+ B2B Lead Generation tips for inbound marketing
Marketers and leads go together like cheese and wine. A perfect pair, but knowing the right combinations can make all the difference. In...
The ultimate guide to writing case studies that drive leads
Case studies are the stories that inspire future business. Pure and simple. We’re in a demand-generation, deal-closing economy and good...
How to run an effective customer evidence and case study programme
A case study is proof.
-1566f.jpg?width=400&height=250&name=art-institute-of-chicago-wasoFWW8G1c-unsplash%20%281%29-1.jpg)
How to write white papers that showcase your thought leadership
‘A whitepaper is a persuasive, authoritative, in-depth report on a specific topic that presents a problem and provides a solution....
3 ways FinTechs can use marketing automation to make bank
Bon voyage to the hustle culture and auf wiedersehen to the daily grind. Marketing automation is the best way to engage your prospects...
8 clever ways to get more leads from your website
Let's talk about how to get more leads through your website. That is, how to get those vital contact details from your site visitors so you...
Why your contact page doesn't generate any actual contacts
Your contact page matters a lot more than you might think.
4 ways that AI is already changing the face of marketing
You hear artificial intelligence and you think of robots, self-driving cars and factories that run themselves. In fact, AI is everywhere....